Family Travel in Vietnam: 2025 KidEase Rentals Year-to-Date Insights Report
- kideaserentals
- Nov 12
- 7 min read
Updated: Nov 23
Exploring how international families are discovering Vietnam and what they love most about it.
At KidEase Rentals, we have had the incredible privilege of serving thousands of families exploring Vietnam this year, from the bustling streets of Ho Chi Minh City to the serene beaches of Phu Quoc, the cultural treasures of Hanoi, and the laid-back resorts of Da Nang and Hoi An.
Vietnam is quickly becoming one of Asia’s most family-friendly destinations, combining vibrant cities, historical and cultural sites, tropical beaches, and scenic natural landscapes. Families traveling here increasingly seek a balance of relaxation, adventure, and local immersion. As we have observed throughout 2025, patterns in travel behavior, accommodation choices, preferred activities, and dining preferences offer fascinating insights into what makes Vietnam such a compelling destination for parents traveling with young children.
In this report, we dive into who is visiting, where they go, what they rent, how they travel, and what they love doing, all designed to help families plan their trips and make the most of Vietnam’s diverse offerings.
🌏 Who’s Traveling: Demographics and Profiles
Vietnam’s international appeal draws a diverse mix of families. From regional travelers in Asia to visitors from Europe, North America, and Australia, we have observed:
Vietnamese expatriates and returnees: 18%
Australia: 13%
UK: 9%
USA: 8%
Singapore: 6%
China: 11%
Japan: 5%
Korea: 10%
Other Europe: 10%
Other Asia: 10%
Korean families have shown increasing interest in Vietnam in 2025, drawn by the combination of cultural attractions and family-friendly resorts. Meanwhile, Chinese and Japanese families continue to seek historical and scenic destinations with educational or cultural components for their children.
👶 Age Profiles and Family Structure
Families traveling with infants and toddlers dominate our bookings, emphasizing the importance of rental equipment for comfort and safety:
Infants (0–12 months): 28%
Toddlers (13–36 months): 41%
Preschoolers (3–5 years): 18%
Early school age (6–10 years): 9%
Older children (11+): 4%
Family structure insights:
Nuclear families with parents and one or two kids: 62%
Multi-generational travel including grandparents: 18%
Single-parent travel: 6%
Group travel with friends and children: 14%
Trip purpose:
Leisure and holiday travel: 72%
Visiting family and reunions: 14%
Business combined with family travel: 6%
Other purposes such as medical or relocation: 8%
🏖️ Destination Preferences and Multi-City Travel
Vietnam’s geographical diversity encourages multi-destination travel, allowing families to combine city, beach, and countryside experiences. We have observed that 37% of families this year opted for multi-city trips, reflecting a growing desire to maximize experiences in a single trip.
Single-Destination Travel:
Ho Chi Minh City: 29%
Hanoi: 18%
Da Nang and Hoi An: 16%
Phu Quoc: 11%
Nha Trang: 6%
Mui Ne and Vung Tau: 6%
Central Highlands and Northern mountains: 14%
Families with infants and toddlers tend to stay longer in fewer locations, while families with older children are more likely to combine multiple destinations.
Multi-Destination Travel
Most popular multi-city combinations:
Ho Chi Minh City and Phu Quoc: 18% of multi-city trips in June, July, August, and December
Hanoi and Halong Bay: 15% in March, April, May, September, and October
Da Nang and Hoi An: 14% year-round with peaks in July and August
Hanoi and Sapa or the Northern Highlands: 12% in July through September
Ho Chi Minh City and Mekong Delta: 10% during Tet and Easter breaks
Da Nang and Hue: 8% in March, April, September, and October
Hanoi and Ninh Binh: 6% in March, April, May, September, and October
Trip duration:
Single-destination stays typically last 3 to 7 nights
Multi-destination stays are usually 8 to 12 nights
Families with infants and toddlers rent full bundles for multi-city trips in 52% of cases
Travel style:
Domestic flights for long distances are used by 68%
Hotel deliveries at each stop are chosen by 59%
Airport deliveries are requested by 18%
Compact strollers are used for city hopping in 44%
Seasonal trends:
Summer in June to August: Ho Chi Minh City and Phu Quoc dominates 25% of multi-city trips
Spring in March to May: Hanoi and Halong Bay accounts for 21%
Autumn in September to October: Da Nang and Hoi An or Hanoi and Sapa
Tet in January and February: Ho Chi Minh City and Mekong Delta accounts for 19%
🗓️ Seasonality and Booking Behavior
Vietnam’s travel patterns reflect both global vacation cycles and local holidays:
Tet (Lunar New Year) reaches 130% of average monthly bookings
Summer holidays in June through August reach 145%
December year-end holidays reach 125%
Shoulder seasons from March to May and September to October range from 80% to 95%
Booking windows:
Last-minute bookings within 48 hours: 24%
3 to 14 days ahead: 38%
15 to 30 days ahead: 22%
Over 30 days ahead: 16%
Average rental duration: 6.8 days
Korean families tend to book closer to departure dates, while Australian and UK families typically plan 2 to 4 weeks in advance.
👶 Rental Preferences and Gear Usage
Families traveling with infants and toddlers prioritize comfort, safety, and convenience, driving demand for equipment rentals:
Strollers and travel systems: 32%
Car seats including infant and convertible models: 27%
Cribs and portable cots: 16%
High chairs: 10%
Specialty items such as sterilizers and formula machines: 9%
Miscellaneous equipment including safety gates, baby baths, and carriers: 6%
Bundle insights:
Full bundles for resort stays are booked by 31%
Premium and luxury gear accounts for 21% of stroller bookings
Almost all strollers booked are airline-friendly, except for dual strollers, which are chosen less frequently
Families traveling between multiple destinations rely on hotel deliveries for convenience and peace of mind.
🧭 Activities and Interests by Age Group
Families tailor activities based on children’s ages, balancing cultural, educational, and leisure pursuits:
Toddlers and preschoolers:
Beach and water play: 34%
Resort pools and play areas: 28%
Half-day excursions: 52%
Early school-age children aged 6 to 10:
Cultural sightseeing at museums and pagodas: 22%
Nature and soft adventure: 16%
Cooking classes and cultural activities: 12%
Older children aged 11 and above:
Theme parks and waterparks: 6%
Historical and adventure tours: 8%
Families frequently mix relaxation at resorts with excursions to ensure both downtime and immersive experiences.
🍜 Food and Dining Trends
Vietnam’s cuisine continues to be a highlight for families:
Local favorites for toddlers include Pho, Com Tam, Bun Cha, and fresh spring rolls, accounting for 48% of meals
Western comfort foods such as pasta, pizza, and grilled chicken account for 32%
Healthy snacks like fresh fruit, yogurt, and soft bread make up 20%
Favourite family-friendly restaurants by destination:
Ho Chi Minh City: Brunch cafés and international eateries are chosen by 56%
Hanoi: Lakeside and Old Quarter eateries are chosen by 48%, and family restaurants with play areas account for 36%
Da Nang and Hoi An: Beachfront restaurants and heritage cafés are chosen by 62%
Phu Quoc: Resort dining and beachfront BBQs are preferred by 68% during stays of five nights or longer
Parents often select restaurants with shaded outdoor areas or play facilities for children, particularly in hot or coastal locations.
🏨 Accommodation Preferences
Families prioritize safety, comfort, and convenience when selecting lodging:
Da Nang and Hoi An resorts with kids’ clubs and shallow pools are chosen by 42%
Phu Quoc villa-style resorts with family programs are selected by 37%
City hotels in Ho Chi Minh City and Hanoi with interconnecting rooms and baby amenities are chosen by 33%
Smaller resorts in Nha Trang and Mui Ne are chosen by 28%
Multi-destination travelers often select city hotels for convenience and resorts for relaxation at the end of their trip.
🚗 Transportation and Mobility
Taxis and ride-hailing apps are used for 61% of city trips
Hotel deliveries are requested by 62%
Airport deliveries are used by 18%
Domestic flights are booked by 56% of multi-city travelers, who often rent gear locally
Families increasingly rely on delivery services for strollers and car seats, allowing them to travel light and safely.
💬 Customer Feedback Highlights
Equipment cleanliness and quality receives 92% positive feedback
On-time delivery satisfaction reaches 87%
Repeat usage is reported by 38% of families
Requests for babysitting services account for 10%
Last-minute availability concerns account for 24%
Parents highly value reliability, safety, and convenience in rental services, which are critical factors in planning multi-city trips.
💡 Expert Tips for International Families Traveling in Vietnam
Book early for peak months, as 62% plan two or more weeks ahead
Hotel delivery is chosen by 62%
Bundle essentials, saving 31% by renting as a package
Check hotel amenities, as 33% select properties based on kids’ club and playground facilities
Sun protection is requested by 54% of families
Food safety is prioritized, with 48% using sterilizers for infants
Use carriers and compact airline-friendly strollers, which account for the majority of bookings
Multi-city advice:
Hanoi and Ninh Binh is ideal for scenic and cultural trips with manageable travel times
Bundle bookings across destinations to save 20–30%
Coordinate deliveries at each stop for efficiency
Mix city and resort stays for balanced itineraries
Plan travel order strategically, either beach first or last, to reduce stress
🌿 Conclusion: Making Family Travel in Vietnam Effortless
At KidEase Rentals, our mission is to make Vietnam accessible for families. Through curated hotel partnerships, reliable delivery services, and age-appropriate rental gear, we enable families to explore confidently, safely, and comfortably.
Vietnam offers a unique combination of urban exploration, cultural discovery, natural beauty, and family-oriented resorts. In 2025, international families have embraced everything the country has to offer.
By understanding the latest trends, national preferences, and travel habits, families can plan smarter, travel lighter, and experience Vietnam to the fullest.
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